Conceptual Understanding of Transparency of Nonprofit Organizations in South Korea

- Comparing the Perceptions of Press, academia, Donors and non-donors, and NPO staffs-

I. Introduction ....................................................................................................................... 3

II. Prior Study: Transparency of Nonprofit Organizations ...................................................... 4

1. Transparency of NPOs .................................................................................................... 4

2. Korean Perceptions of the Transparency of NPOs in Korean Medias ................................ 7

III. Research Method ........................................................................................................... 10

1. Theoretical framework ................................................................................................. 10

1) Design Thinking and Adaptive Leadership .................................................................... 10

2) Adaptive Design ......................................................................................................... 11

2. Data collection .............................................................................................................. 12

IV. Results ........................................................................................................................... 13

1.Empathy: How does each stakeholder view transparency in the nonprofit sector? ............ 13

1) The Press ................................................................................................................... 13

2) Academia .................................................................................................................. 15

3) Regular and One-Time Donors ..................................................................................... 16

4) Non-Donors ............................................................................................................... 20

5) Working-Level Officials of NPOs................................................................................. 21

2. Definition: What do we find through the empathetic process? ........................................ 22

V. Conclusion ...................................................................................................................... 25