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Giving Korea

Giving Korea 2024 : Case Sharing of The Beautiful Foundation

Issued

2024.12.31

Author

Lee Young-ju (Head of Research Project Team, The Beautiful Foundation), Kwak Boa (Head of Communications Team, The Beautiful Foundation), Han Hyejung (Head of Donor Participation Team, The Beautiful Foundation)

Full Text

Preamble

Giving Korea

Giving Korea 2024 : Case Sharing of The Beautiful Foundation

View Full Text

Issued

2024.12.31

Author

Full Text

Preamble

Summary

Communication with Donors, For the Start and Growth of a Relationship : Case Study of Communication of The Beautiful Foundation

Making Change Through Diverse Channels : The Power of Participation and Feedback

A Challenge for a Stronger Relationship : Service? Participation!

Content

[Communication with Donors, For the Start and Growth of a Relationship : Case Study of Communication of The Beautiful Foundation]

Targets & Role
Types of Channels
Public’s Preferred Contents & Channel of Communication
Public’s Interest & Satisfaction in Communication Channels
Donors’ Interest & Satisfaction in Rewards
Donors’ Event Participation & Preference
Relationship with Donors

[Making Change Through Diverse Channels : The Power of Participation and Feedback]

About the Communication Team of The Beautiful Foundation
Giving Korea 2024 & Case Study of The Beautiful Foundation
Limitations & Concerns

[A Challenge for a Stronger Relationship : Service? Participation!]

Background of Challenge
Beginning of Challenge
Challenge Everyday
Learning Through Challenge

Related: Giving Korea 2024

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Research>Giving Korea

Giving Korea 2024 : Case Sharing of The Beautiful Foundation

Giving Korea 2024 : Case Sharing of The Beautiful Foundation

[Communication with Donors, For the Start and Growth of a Relationship : Case Study of Communication of The Beautiful Foundation]

[Making Change Through Diverse Channels : The Power of Participation and Feedback]

[A Challenge for a Stronger Relationship : Service? Participation!]

Subscribe to our newsletter

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